A strategy formulation process for the delivery of technology enabled service delivery systems

Louis E. Redding, Tim Baines

Research output: Chapter in Book/Published conference outputConference publication


The Product Service Systems, servitization, and Service Science literature continues to grow as organisations seek to protect and improve their competitive position. The potential of technology applications to deliver service delivery systems facilitated by the ability to make real time decisions based
upon ‘in the field’ performance is also significant. Research identifies four key questions to be addressed. Namely: how far along the servitization continuum should the organisation go in a single strategic step? Does the organisation have the structure and infrastructure to support this transition? What level of condition monitoring should it employ? Is the product positioned correctly in the value chain to adopt condition monitoring technology? Strategy consists of three dimensions, namely content, context, and process. The literature relating to PSS, servitization, and strategy all discuss the concepts relative to content and context but none offer a process to deliver an aligned strategy to deliver a service delivery system enabled by condition based management. This paper presents a tested iterative strategy formulation methodology which is the result of a structured development programme.
Original languageEnglish
Title of host publicationProceedings of the Spring Servitization Conference 2013
EditorsTimothy Baines, Ben Clegg, David Harrison
Place of PublicationBirmingham (UK)
PublisherAston University
Number of pages12
ISBN (Electronic)978-1-9058-9998-6
Publication statusPublished - 2013
EventSpring Servitization Conference 2013 - Birmingham, United Kingdom
Duration: 20 May 201321 May 2013


ConferenceSpring Servitization Conference 2013
Abbreviated titleSSC 2013
Country/TerritoryUnited Kingdom
OtherServitization in the multi-organisation enterprise

Bibliographical note

© Aston Business School

Fundeing: Engineering and Physical Sciences Research Council (EPSRC)


  • service delivery system
  • servitization
  • strategy
  • condition based maintenance


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