Advanced Services for Sustainability and Growth (Spring Servitization Conference)

Ali Ziaee Bigdeli (Editor), Tim Baines (Editor)

Research output: Book/ReportEdited Book


The Spring Servitization Conference (#SSC2020) is dedicated to understanding how organisations can develop and adapt their business models through servitization and advanced services. Under the theme of Advanced Services for Sustainability and Growth.

The conference this year was different compared to the previous years, not just because it went virtual, but more importantly it took place together with the first World Servitization Convention, that attracted a great number of executives and middle management, all engaged in the organisational transformation towards servitization. So, in parallel with the research track (SSC), the industry track hosted more than 19 keynote talks, 6 roundtables, 3 panel discussions and 28 exhibition booths from leading manufacturing companies engaged with advanced services.
Original languageEnglish
Place of PublicationBirmingham, UK
PublisherAston University
Number of pages305
ISBN (Electronic)978 1 85449 429 0
Publication statusPublished - Sept 2020
EventSpring Servitization Conference SSC2020 - Birmingham, United Kingdom
Duration: 14 Sept 202016 Sept 2020

Bibliographical note

© The Advanced Services Group


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