Abstract
This study has set out to build the evidence base underpinning the context of the SME servitization transformation. It explores how the organisational environment forces manufacturing SMEs to move towards service provision through depicting their perception of the business environment. The study contributes to the understanding of servitization by populating the selected conceptual model with insights drawn from collective experiences of 25 senior executives from 17 servitizing SMEs. The findings summarise how internal and external organisational environment factors shape servitization transformation and how they differ when considering the stages of transformation.
Original language | English |
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Title of host publication | Proceedings of the 25th EurOMA Conference |
Publication status | Published - 26 Jun 2018 |
Event | 25th International EurOMA Conference - Budapest, Hungary Duration: 24 Jun 2018 → 26 Jun 2018 |
Conference
Conference | 25th International EurOMA Conference |
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Country/Territory | Hungary |
City | Budapest |
Period | 24/06/18 → 26/06/18 |
Bibliographical note
© 2018 The AuthorsFunding: This conference paper is part of a project that has received funding from the European Union’s Horizon 2020 research and innovation programme under the Marie SkłodowskaCurie grant agreement No 721909.