I Doubt It’s All About Their Own Benefits.” Consumer Cynicism as Mediator of Double Deviation Effect on Repurchase Intention

Hai-Anh Tran, Yuliya Strizhakova, Bryan Usrey

Research output: Unpublished contribution to conferenceUnpublished Conference Paperpeer-review

Original languageEnglish
Publication statusPublished - 24 Feb 2019
Event2019 AMA Winter Academic Conference - Austin, United States
Duration: 22 Feb 201924 Feb 2019


Conference2019 AMA Winter Academic Conference
Country/TerritoryUnited States

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