Majestic Gamification: a case study in the adoption of a service innovation

Victoria Uren, Daniel Andrews, Steve Fitzpatrick, Steve Pitchford

Research output: Chapter in Book/Published conference output › Conference publication

2015
Developing a serious game for PSS
Petridis, P., Uren, V. S. & Harrison, A., 2015, Strategic industrial applications of games and gamification: proceedings of the International Gamification for Business Conference 2015 (IGBC15). Baines, T., Petridis, P. & Ridgway, K. (eds.). Birmingham (UK): Aston University, p. 55-60 6 p.
Research output: Chapter in Book/Published conference output › Conference publication

Open Access
File
Strategic industrial applications of games and gamification: proceedings of the International Gamification for Business Conference 2015 (IGBC15)
Baines, T. (Editor), Petridis, P. (Editor) & Ridgway, K. (Editor), 2015, Birmingham (UK): Aston University. 102 p.
Research output: Book/Report › Scholarly edition

File

Research output