Relationship fading in business-to-consumer context

Joanna Pokorska, Andrew Farrell, Heiner Evanschitzky, Kishore Pillai

Research output: Chapter in Book/Published conference output › Conference publication

  • 4 Conference publication
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  • 2013

    Measuring social identity in interfunctional research in marketing

    Dewsnap, B., Farrell, A. & Micevski, M., 2013, EMAC 2013 : 42nd annual EMAC conference: lost in translation. Sezgin, S., Karaosmanoglu, E. & Elmadag Bas, A. B. (eds.).

    Research output: Chapter in Book/Published conference output › Conference publication

    Open Access
    File

  • Student morningness-eveningness type and performance: does class timing matter?

    Farrell, A., Sood, A., Dewsnap, B. & Schmitt, J., 2013, EMAC 2013 : 42nd annual EMAC conference: lost in translation. Sezgin, S., Karaosmanoglu, E. & Elmadag Bas, A. B. (eds.).

    Research output: Chapter in Book/Published conference output › Conference publication

    Open Access
    File

  • We want drama! The effect of online conflict on social capital in online communities of consumption

    Sibai, O., Farrell, A., Rudd, J. & de Valck, K., 2013, EMAC 2013 : 42nd annual EMAC conference: lost in translation. Sezgin, S., Karaosmanoglu, E. & Elmadag Bas, A. B. (eds.).

    Research output: Chapter in Book/Published conference output › Conference publication

    Open Access
    File

  • What does "good" look like? A three-country examination of marketing practice

    Sood, A., Rudd, J. & Farrell, A., 2013, EMAC 2013 : 42nd annual EMAC conference: lost in translation. Sezgin, S., Karaosmanoglu, E. & Elmadag Bas, A. B. (eds.). 7 p.

    Research output: Chapter in Book/Published conference output › Conference publication

    Open Access
    File