Abstract
The purpose of the paper is to extend the social media analytics frameworks reported in the existing literature to create value from the data captured from heterogenous social media and IoT sources in a global supply-chain. The paper will aid the practitioners to understand the importance of focussed analysis and the key requirements for this analysis by offering a guide to organisational needs. The framework and requirements proposed in the paper will aid managers to capture value from the data (i.e. gain key insights) and augment human decision-making.
Original language | English |
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Title of host publication | Proceedings of the 26 th EurOMA Conference |
Place of Publication | Helsinki, Finland |
Number of pages | 10 |
Publication status | Published - 19 Jun 2019 |
Event | 26th European Operations Management Association Conference 2019 - Helsinki, Finland Duration: 17 Jun 2019 → 19 Jun 2019 |
Conference
Conference | 26th European Operations Management Association Conference 2019 |
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Abbreviated title | EurOMA 2019 |
Country/Territory | Finland |
City | Helsinki |
Period | 17/06/19 → 19/06/19 |