Unveiling the potential of ITS: Market research analysis

Ivan Zaldivar, Victor Corral, Eleni Anoyrkati, Viara Bojkova, Xavier Leal, Alba Avarello, Alexeis Garcia-Perez

Research output: Chapter in Book/Published conference outputConference publication


The ITS market is changing rapidly shaping the near future of a brand new world. This paper aims to provide an understanding of this ever-changing world, analysing current markets, trends and initiatives which will eventually contribute in developing new business models and incentives in order to accelerate the ITS deployment in Europe. The paper provides a general ITS market watch including an overview of the market and it identifies the current needs and trends of ITS solutions. In addition to this, the research is based on four case studies both in terms of market analysis and stakeholders’ analysis.
Original languageEnglish
Title of host publicationData Analytics
Place of PublicationUnited Kingdom
Number of pages8
ISBN (Electronic)978-3-030-02305-8
ISBN (Print)9783030023041
Publication statusPublished - 1 Jan 2019
Event4th Conference on Sustainable Urban Mobility, CSUM 2018 -
Duration: 24 May 201825 May 2018

Publication series

NameAdvances in Intelligent Systems and Computing
PublisherSpringer-Verlag London Ltd


Conference4th Conference on Sustainable Urban Mobility, CSUM 2018


  • Intelligent Transport Systems
  • Market research


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